Visitor Information

Enjoy a Fabulous Chuckwagon meal in Ruidoso, New Mexico at Flying J Ranch!   Great food and excellent family entertainment! Since its opening some 35 years ago, we have fed and entertained over 1 million guests! We have pony rides for kids, an 'old west...

New Mexico's premier mountain resort awaits with impeccable service, mouthwatering cuisine for every palate, incredible gaming action, and breathtaking alpine scenery to nurture your soul. Situated high in the picturesque mountains of Mescalero, New Mexico just outside of...

Candles * Chimes * Incense * Gifts. Offering a wide variety of Yankee and Woodwick candles, Camille Beckman lotions, Woodstock chimes, incense, and a great selection of snacks and sauces. Over 26 years in the same Midtown location. Pet friendly so come on in for a...

It doesn't cost a million to look a million at Illusions of New Mexico!  Featuring southwest home decor and furniture, clothing from S-2XL, turquoise and costume jewelry, and your new favorite candles.

Books Etcetera is Ruidoso’s only independent bookstore for new books and bestsellers. They also have a large selection of gifts, games and toys.   Books Etcetera is one of the largest retail stores in Ruidoso. Whether you are shopping on line or at the...

A division of the Hubbard Museum of the American West in Ruidoso Downs, the Anderson-Freeman is the best curated of all rural Lincoln County museums. There are extensive exhibits here documenting the Lincoln County War (depicted in the movie 'Young Guns,' among others) and a...

The Fusion of Beauty & Science Looking and feeling great will always boost your self-confidence. When you want to improve your aesthetic appearance, turn to Dr. Stephen A. Rath and his team at Fusion Medical Spa for advanced cosmetic treatments and innovative...

Midtown is a uniquely Ruidoso experience filled with shopping and entertainment. Here you will find colorful and exciting shops, wine tasting adventures, terrific local eateries, and nightlife including live music and dancing. During the holiday season, beautiful decorations...

Purchase a beautiful full color detailed street map and scenic locator map. The Ruidoso Map features a detailed street map and scenic locator map highlighting Ruidoso businesses and attractions. Included on the map:     • Street Map     •...

Leathers with Style by Texian Leathers has the perfect accessory you've been searching for! Their selection of southwestern bags, wallets, and accessories offers something for everyone, and you'll LOVE the high quality leather goods available.

A restored 1800s family home from the gold-boom era. Photos, drawings, self-guided tour. The nearby cemetery is the resting spot for the first governor of New Mexico, Susan McSween Barber and deputy J.W. Bell, killed by Billy the Kid when he escaped from the Lincoln County...

A cute boutique in the middle of Ruidoso, 25th in Mid is a small boutique with big personality. 25th in Mid has been keeping customers stylish since 2016. With clothing ranging from S-2XL and gifts, accessories, shoes, and popular brands like Ink and Alloy jewelry, Consuela...

The Fort Stanton Historic Site is a must-see attraction when visiting Lincoln County.  Nestled on Highway 220 that bisects the Billy the Kid Scenic Byway, New Mexico’s newest historic site features over 155 years of southwestern history ranging from its initial...

Parts Unknown is for people who love an upscale shopping experience with an attitude towards adventure, travel, leisure, sports, and the great outdoors. We believe that retail therapy is one of life’s greatest pleasures, which is why we’ve created a unique...

Ruidoso Downs Race Track and Casino offers live horse racing Fridays through Mondays starting in May and running through Labor Day. Known as the home of the World's Richest Quarter Horse Race, the All American Futurity, Ruidoso Downs races thoroughbreds and quarter horses...

Roots NM is a garden cocktail party reimagined. Think of a plant store with a funky fun vibe. They carry lots of home bred New Mexico made products and support local artisans, love adult libations, and believe plants are crucial to a healthy home and a balanced life.

It takes a village to keep our webcams working! With gratitude, we acknowledge that it is our webcam sponsors that make it possible. These businesses provide the locations for our cameras.    Ruidoso Athletic Club415 Wingfiled Drive - Sierra Blanca Mountain &...

Blue Lotus Day Spa – Seven treatment rooms overlook the Rio Ruidoso in which you can receive Massage Therapy, Facials, Hot Stone, Couples Massage and more from highly skilled and licensed therapists. We use and sell organic products, including the luxurious Aveda...

Open 24/7, the RAC is an 18,000 sq. ft. fitness center offering world class group fitness classes, personal training, circuit training, cardio, weight training equipment and a heated indoor fitness swimming pool. See our Google Group Fitness Class Schedule below: Click on...

White Mountain Pottery is southern New Mexico's premier ceramics gallery showcasing contemporary handmade pottery from local and national artisans. Since 1975, their mission has been to connect customers to a carefully curated selection of ceramic art. For gift cards,...

New, vintage, and repurposed home decor, antiques, and collectables. Re-Store is the only store of it's kind in the region! Find everything from kitchen essentials to furniture, graphic tees, custom built barn doors, and unique decor. Shop their wide selection of items...

Spanish Stirrup Rock Shop is a rock hounders' paradise with rough, cut, slabbed, cabbed, and polished rocks of all types. They specialize in Thundereggs from the local area and dig all of their own material in New Mexico. They currently have 10 active deposits and do all...

Cattilac Style has the cutest clothes, shoes, bags, and accessories in Ruidoso! Plus sizes available. Find the trendiest styles in store or online.   You can find Cattilac Style at their retail store in Ruidoso or at many shows and events on the road throughout the...

One of Ruidoso's oldest shops.  John and his staff and happy to help you find the perfect gift from their large selection of Native American jewelry, handmade knives, local metal art, and much more! Come by or give us a call.  Gift certificates are alway...

A landmark 514-seat world-class theater which, on the average, hosts a major touring Broadway show, dance or musical performance every 11 days year-round during separate summer and winter seasons. Four major Dale Chihuly glass installations. Check the Spencer site for coming...

Since 1972, the Tanner Family has worked directly with the Native People to bring their art and jewelry to the marketplace. The tradition continues here in Ruidoso with Lynn Tanner, a fifth generation Indian trader and his wife, Kathy Dawn.

Visit this log cabin to view DJ and Kelly’s designer collection of Native American jewelry in 14K gold and sterling, precious and semiprecious gemstones; specializing in quality domestic turquoise. Regular HoursMon – Sat 10:00 am – 5:00 pmSun Closed

Take your zip-lining experience above and beyond with this three-span zip tour. This beautifully stunning adventure begins and rises above 11,000 feet. It is also complete with parallel cables so riders can glide down the mountain side-by-side. The adrenaline-pumping,...

Once the second-largest city in the state, White Oaks is just a ghost of what it was before residents tried to charge the railroad for right-of-way (and lost) and the gold mines petered out. One of the surviving gems is the finest example of an eastern-influenced, brick...

Michelle's has been perfecting the shopping experience for the discerning, fun loving woman for a 32 years. We offer a kid glove approach to personalize our contact with each and every person who walks through the door, clicks on our website, or phones....

No Bones About It is dedicated to pets and their parents everywhere. Featuring gourmet treats and upscale boutique merchandise, it's is a dog and cat friendly store. Find unique pet products including treats, collars, apparel, toys, and of course, people stuff too!

Since 1975, Mountain Arts Gallery has featured the finest in Southwest and Western art and décor, including original works by owner Teri Sodd and many other well-known artist. Specializing in pastel portraits, Teri Sodd portrays the realists expression and feelings...

The Perfect Gift with Algodones Distillery curates unique finds and hand created offerings of some of the most unique and thoughtful of gifts. But wait, there's more! Also featuring Algodones Distillery, they offer a tasting room serving hand crafted spirits, cocktails,...

Fine Jewelry Indulgence is a fine custom jewelry designer and luxury jewelry provider offering unique, luxury, and highly-wearable collections that define and celebrate the concept of everyday glamour. Indulgence's collections are designed to elevate and enhance personal...

If your heart sings for Chile, brace yourself for Hatch Chile World! The Lytle family has grown chile in the Hatch Valley since 1931 and are considered to be the original chile growers that have helped make Hatch, NM the Chile Capital of the World. Shop online or stop by...

Imagine your wedding held in the grand confines of the award-winning Spencer Theater named "one of the seven outstanding theaters in the world” by the US Institute for Theatre Technology. Famed architect Antoine Predock designed the theater’s dazzling single...

Desert Opals and Fine Jewelry is a charming jewelry store specializing in exquisite opals, gemstones, and sterling silver pieces, including delightful children's jewelry. Many items are handcrafted and globally sourced gemstones make this jewelry unique.Visitors are sure to...

Santa Fe Furniture has over 30 years of experience in the industry. They offer a wide selection of high-quality furniture from around the world at affordable prices. Committed to providing the best customer experience, Santa Fe Furniture & Gifts LLC prides itself on...

Outdoor activities: Roswell is surrounded by natural beauty. Bottomless Lakes State Park and Bitter Lake National Wildlife Refuge are nearby and far from ordinary. Shopping in Roswell: Roswell is home to some of the most eclectic shopping experiences this side of the...

Located in the center of Midtown, you will find Ruidoso's most unique store. You won't believe your eyes! Over four thousand square feet of the most unusual gifts and treasures to be found anywhere.Specializing in Native American Jewelry, Kachinas, and Pottery. The largest...

The focus of this fledgling museum is the community’s past as a railroad boom-town. One exhibit features a typical one-room school with a window overlooking a since-demolished county seat building. A new model railroad exhibit is a kid-pleaser. Hours: March to...

Old Barrel Tea Co. is a family owned business focused on wellness with a specialty offering of loose leaf tea, honey, gourmet spices, essential oils, and giftable items. All tea is blended in Albuquerque, with many one-of-a-kind flavors available for purchase. For tea...

This National Historic Site is considered by many historians to be the most authentic old west town remaining in the United States. Center of the bloody Lincoln County War, the little hamlet was launched into the history books by a host of famous characters including Billy...

Everything you ever wanted to know about Lincoln County’s most famous bear. Kids love the place. There’s a full-size talking Smokey and a small theater where a short documentary plays about the bear cub found in a 17,000-acre forest fire in the nearby Capitan...

Built for the Nomad at Heart. We’re a mountain lifestyle retailer and carry brands like SANUK, Life Is Good, Rep Your Water, Lamo, Perfect Storm, Proof Eyewear, Stance Socks, and a local exclusive brand... NOMAD.

Ski Apache offers many biking and hiking trails as well as disk golf, gondola rides and of course the highest elevation zipline rides in the whole world. Don’t miss our awesome events this summer, check out our event calendar. Be sure to bring plenty of water and be...

Sabor means taste...And that is exactly what we are all about! Whether you are looking for a spicy salsa, a unique sauce or a luscious jam or jelly, Sabor has a flavor that suits your culinary tastes. At Sabor, we invite you to sample all of our great products on the spot....

As the country’s southernmost ski area, Ski Apache offers the best warm-weather powder skiing in the world with snowmaking on 33% of the mountain. The slopes offer a mix of wide beginner slopes, tough bump runs, a huge bowl, nice cruising runs, and a terrain park with...

In far north Lincoln County the 10-year old Corona Museum shares space in an old hotel with a new lending library. The museum features heirlooms and antiques from local families dating from the late 1800s and early 1900s (including a moonshine still found on a local ranch)....

Tour Old Lincoln, New Mexico...the best-preserved town in the Old West...plus tours of Fort Stanton and other sites important to Western History. Jack Shuster is degreed in History with a field of interest in Social and Cultural History of the American People. A Living...

Whether you are motivated by sustainable, affordable shopping, luxury items or anything in between, Consign and Design has you covered.  From home furnishings and art to bags, jewelry, apparel and so much more, you’re sure to find something for you, your friends...

If you’re looking for a stuffed Smokey, this is the place. In a small one-room log cabin on the other side of the historical park is a collection of (not for sale) items that feature Smokey’s image, as well as shelves full of for-sale items like t-shirts and Smokey Beanie...